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CASE STUDY:
Nothing Serious
Reading for fun again.
Our Role
UX + Prototyping
The Team
1 UX + 1 UI Designer
Tech Stack
Figma + Adobe
Duration
1 Month
THE CHALLENGE
Get people reading light, fun, short stories instead of being depressed by the news.
Our Process
Feel
We discover the genuine needs and wants of the user through research and interviews. We consider what they say, think, do and feel.
Define
We decide which problems we will focus on by creating user personas, user stories, user journey maps, and problem statements.
Think
This is where the fun begins. We take our list of problems and begin to find solutions. We stay open-minded and focus on the user.
Make
Creation begins! Using Figma and the Adobe Creative Suite, we start actually building our solutions with pixel-perfect prototypes.
Test
We put our designs in front of stakeholders and users in the real world. Our user testing helps us polish the product to near perfection.
Final Thoughts
Nothing Serious was a fun personal project that helped me learn the ins and outs of crowdfunding. It was nice to think through every aspect of the business and not just the design work. it gave me compassion for stakeholders and founders who would hire a designer like me to help them build their dream.
